Julian Bruce

Julian has recently been appointed to this position having spent 17 years at EFG Hermes in various client-facing roles and is now responsible for all Institutional execution activity, incorporating both GCC and Western institutions. Julian has been responsible for overseeing EFG’s UAE institutional business which has seen continued increases in volume since the UAE & Qatar inclusion in MSCI EM in 2014 (as well as Saudi in 2019 and Kuwait in 2020). More recently, due to the commencement of Electronic (Low Touch) trading in MENA further gains in activity have been witnessed. During this time EFG Hermes maintained its position as the leading institutional brokerage house in the region, holding the number one spot in DFM, Qatar and Kuwait for several years and EFG enjoys significant market share in KSA. Julian has also been responsible for the oversight of the relationships latterly being formed with a burgeoning hedge fund community in the UAE and works in close collaboration with the ECM and research teams to further broaden EFG’s footprint. Prior to joining EFG Hermes Julian was a Director of Sales and Trading at Ekspres Invest in Istanbul and for the past decade has been a permanent member on the FTSE Country Classification Committee.